UX, UI, LP & Visual Web Design
Conversion Optimization & Analysis
Design Thinking & Prototype Experiences
Client MarComm & Visual Storytelling
Branding/Identity & Brand Positioning
Digital Strategy & User Research
AVG. CR (Conversion Rate)
MRR (Mo. Recurring Revenue)
Free Trial Registration
Targeted Sales Leads
Organic Traffic
Unique Pageviews
Bounce Rate
Revenue Growth (2 yrs)
2019 – Curr.
Assist agency clients designing event marketing, sales/lead tools, logo/branding, and UX consulting.
Client Testimonial: “Wow, it looks fantastic! He just brought me up a copy and it looks amazing.”
Client Testimonial: “I just wanted to thank you and your team for all of your work on the report. We have received so many compliments on the design from readers and even the printing company. Thank you again, and we’ll look forward to working with you on our next project!”
2019 – Curr.
2014 – Curr.
Creative services and UX design SME elevating businesses and delivering revenue growth leveraging competitive perception with digital marketing strategies.
2016 – 2017
UX leader, SME, and user empathy advocate building world-class interactive prototypes and executing best practice design iterations focused on conversion rate optimization. Clients include YP and ADP (3 concurrent projects).
Led/mentored a team of designers managing projects across digital marketing touchpoints – web/print.
2015 – 2016
Managed creative dept. staff delivering web/marketing collateral. Launched design and strategic marketing efforts for MIA Seating.
iLead designer building website UI enhancements and implemented improved functionality for iOS application. Delivered omni-channel design experiences focused on elevating products and brand positioning.
2011 – 2012
Enhanced design and functionality to increase user acceptance as the lead UX/UI designer for desktop/mobile web-based in-chair dental application. Developed wireframes, mockups, interaction design specs, produced in-depth qualitative/quantitative industry research, and managed social media marketing campaigns
2007 – 2011
Managed brand marketing while playing key role in design/development of company’s first digital asset management (DAM) system – iStream Director. Created web app diagrams and low/high-fidelity concepts with supporting interaction design documentation. Designed custom branded streaming media players for enterprise clients such as AT&T, Caterpillar, FIFA, GM, Microsoft, Sandisk, UEFA, and the U.S. Olympic Committee.