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Hello, I’m Mark Regynski –

a career designer focused on UX/UI, Marketing/Graphic Design, and Conversion Optimization.

  • Director/Senior level designer with a decade+ of corporate experience
  • Build and mentor design teams fostering a culture of accountability
  • Hands-on knowledge of complete product and UX design lifecycle
  • Create optimized user experiences incorporating UCD principles
  • Consistent delivery of valuable brand growth and substantial revenue gains
  • Cooperative leader with ability to translate vision from any level

Competencies

Web (Primary)

Mark Regynski | Competencies | Web

UX, UI, LP & Visual Web Design

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Conversion Optimization & Analysis

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Design Thinking & Prototype Experiences

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MarComm

Mark Regynski | Competencies | Marketing Communications

Client MarComm & Visual Storytelling

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Branding/Identity & Brand Positioning

Career Experience0%

Digital Strategy & User Research

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Disciplines (the Shortlist)

Mark Regynski | Competencies | Disciplines
  • Client-facing MarComm
  • Responsive Design
  • Information Architecture
  • Rapid Prototyping
  • Wireframing
  • Concept Design
  • Mockups
  • Design Strategy
  • UI Product Design
  • Artificial Conversation Platform
  • Style Guides
  • Scalable Design Patterns
  • Iconography
  • Typography
  • Graphic Design
  • Print Marketing
  • Lead Generation

Software (the Shortlist)

Mark Regynski | Competencies | Software
  • Photoshop
  • Illustrator
  • InDesign
  • Axure
  • MarvelApp
  • Hotjar
  • CrazyEgg
  • Drift
  • Landbot
  • Jira
  • Slack

Accomplishments

Conversion Rate Optimization (CRO): eCommerce

Successful Results
300%

AVG. CR (Conversion Rate)

1,775%

MRR (Mo. Recurring Revenue)

  • 300%+ increase in avg. conversion rates
  • 1,775% increase in MRR (from $12.5k/mo. to $225k/mo.)

Growth Marketing Initiatives: Landing Page

Successful Results
680%

Free Trial Registration

  • 680% increase in free trial registration growth

Lead Generation: AI Conversation Platform

Successful Results
33%

Targeted Sales Leads

  • 33% increase in targeted sales leads (2 mo. pilot program)

User Experience: Omni-Channel Marketing

Successful Results
175.3%

Organic Traffic

9%

Unique Pageviews

-(25)%

Bounce Rate

$16,000,000

Revenue Growth (2 yrs)

  • 175.3% increase in organic traffic
  • 9% increase in unique pageviews
  • 25% decrease in bounce rate
  • $9 Milllion revenue growth (2015), $7 Million projected revenue growth (2016)

Work Experience

Sr. Designer (Independent Contractor)

Experia Creative

2019 – Curr.

Assist agency clients designing event marketing, sales/lead tools, logo/branding, and UX consulting.

  • Designed event program materials for an affordable housing advocacy group.

Client Testimonial: “Wow, it looks fantastic! He just brought me up a copy and it looks amazing.”

  • Created multi-page annual report to assist in sales/lead gen for executive financial placement agency.

Client Testimonial: “I just wanted to thank you and your team for all of your work on the report. We have received so many compliments on the design from readers and even the printing company. Thank you again, and we’ll look forward to working with you on our next project!”

UX/Marketing Director

California Chair

2019 – Curr.

  • Delivered email/content marketing campaign; achieved ~29% open rate, ~6% CTR, and ~20% CTOR.
  • Designed landing page for lead gen optimization and marketing automation; ~9% conversion rate
  • Created interactive cut/sell sheets with link tracking; ~ 63% CTR
  • Saved time on RFI’s by email (to owner); ~86.5% reduction

Sr. Designer & Consultant

Self-Employed

2014 – Curr.

Creative services and UX design SME elevating businesses and delivering revenue growth leveraging competitive perception with digital marketing strategies.

UX Director

Company Confidential – Digital Marketing & Design Agency

2016 – 2017

UX leader, SME, and user empathy advocate building world-class interactive prototypes and executing best practice design iterations focused on conversion rate optimization. Clients include YP and ADP (3 concurrent projects).

Creative Director

D3, Inc. DBA 9to5 Seating / MIA Seating

Led/mentored a team of designers managing projects across digital marketing touchpoints – web/print.

2015 – 2016

Sr. Graphic Artist

Managed creative dept. staff delivering web/marketing collateral. Launched design and strategic marketing efforts for MIA Seating.

Graphic Artist

iLead designer building website UI enhancements and implemented improved functionality for iOS application. Delivered omni-channel design experiences focused on elevating products and brand positioning.

Graphic Designer

Reality Engineering

2011 – 2012

Enhanced design and functionality to increase user acceptance as the lead UX/UI designer for desktop/mobile web-based in-chair dental application. Developed wireframes, mockups, interaction design specs, produced in-depth qualitative/quantitative industry research, and managed social media marketing campaigns

Designer, Corporate Branding

iStreamPlanet

2007 – 2011

Managed brand marketing while playing key role in design/development of  company’s first digital asset management (DAM) system – iStream Director. Created web app diagrams and low/high-fidelity concepts with supporting interaction design documentation. Designed custom branded streaming media players for enterprise clients such as AT&T, Caterpillar, FIFA, GM, Microsoft, Sandisk, UEFA, and the U.S. Olympic Committee.